Overweight healthy eating guru Jamie Oliver has had his Twitter account hacked with an advert for a diet fad that claims users can lose “23lbs of belly fat in one month”.
The celebrity cook tweeted a series of links to a bogus woman’s health magazine advertising the weight-shedding benefits of something called the Garcinia Cambogia bean diet.
His fans quickly noticed the hack, and minutes later Oliver deleted the messages, which said: “Lose 22lbs. of fffat in 29 days” followed by a link.
Oliver then sent out a tweet to his 3.3 million followers, saying: “Whoa sorry guys looks like i got hacked!! Sorry to all looking in to it now. JOXX”
Others used the opportunity to poke fun at the TV cook, with Luke Lewis writing: “Jamie Oliver's tweets are more lucid than usual this morning.”
An hour later, and without any apparent irony, Oliver then sent out a Twitter message to his fans plugging a new “naughty, filthy” chocolate cake for one of his many restaurant chains.
“Help me guys I'm Just about to put this chocolate cake on a menu for Jamies italian & its a really painfully good naughty filthy elegant chocolate dish what can I call it ???
“It's gotta be simple but a bit slutty any ideas ? I want a naughty play of death by chocolate ... Chocolate ???? Any ideas greatly appreciated and don't hold back I think it deserves to be a big rude love #jamie xxx”.
What a waste of a golden opportunity though, as chef Neil Rankin put it - breaking into Oliver’s Twitter account and just posting spam.